Creating Your Fitness App is a Piece of Cake! Here’s why
Do you have a fitness app on your smartphone? We won’t be surprised if it’s a yes. More and more people are getting conscious about their health and body shape. Therefore, the industry of fitness apps continues to grow.
Are you planning to develop a fitness app that gets the attention of your audience? This article will help you in creating a fitness app, get monetization strategies, and estimate the development costs.
The Fitness App Industry Perspectives
Did you know? The net worth of the fitness app global market is estimated to be $14.7 billion by 2026. By 2023, the revenue will grow by 5%. The market volume of global fitness apps will be $20,499 million by 2023.
As a fitness app development company, let us help you with three simple steps to create a fitness app.
- Select a monetization model
- Choose the fitness app features
- Work out the development plan
When you are planning to create a fitness app, the first thing to do is choose the type. There are three types of mobile healthcare apps:
- Activity tracker apps
- Workout & exercise apps
- Diet & nutrition apps
The activity tracking apps can use a physical activity – almost everything you do throughout the day. These include the number of steps, body measurements, weight history, calories burned, exercise duration & favorite types of activity.
The workout apps offer a personal fitness trainer on the smartphone. you can take it anywhere you want and do exercise with the trainer anytime you want. Sometimes you can also choose the name of the coach and the level of physical training.
The diet & nutrition apps will help users to monitor their food habits, count calories, water balance, body weight, and so forth. Any user can set personal goals by creating grocery lists and even collecting recipes.
A Step-by-Step Guide for Creating a Fitness App
Being a fitness app development company, let us help you turn your business idea into a reality.
Select the Monetization Model
How to make a profitable fitness app? There are multiple ways to make a profit. You can choose the following:
Paid Apps: Before using the app, the users will have to subscribe to it. The price of the app might vary according to the application type, the content you offer, and the mobile platform.
In-app Purchases: If you want to launch a free fitness app and still make it profitable, it encourages the users to buy something from the app. However, you can offer multiple in-app purchases in the form of premium content and healthy diet recipes.
Freemium: Your users shall get the basic app features for free but they need to pay for the premium feature set. This business model is known as the premium subscription model. This means, users get the basic features for free but the advanced fitness plans or personal coaching services are paid.
Ads: Collaborate with other fitness-related businesses and then allow them to run ads in your fitness app. Being a fitness app development company we can assure you that this is one of the best ways to make a profit. Charge a cost-per-click or you can also charge a cost-per-mile commission.
Sponsored Content: In this model, you must partner with fitness experts and gyms. Your partners will distribute valuable content to the app users and enrich your app through their expertise.
Think About the Basic Fitness App Features
Every fitness app comes with a unique feature set. There are some basic features in all the apps. Whether you hire a fitness app development company or create your app, here are some factors to consider:
- Your target user profiles
- Tracking physical activity
- Social Sharing
As a fitness app development company, we can vouch for the fact that the first thing you need in the development stage is product discovery. In this stage, the team focuses on:
- The scope of work needed for the project
- Create the project roadmap
- Chalk out resources and the set up the MVP budget
The discovery phase will take a long time, sometimes even several weeks. It will include functional specification development, the creation of UX/UI design, and a working prototype of the fitness app so that you can get a clear picture of the product.
While creating a fitness app, you need to get in touch with a technical writer. He/she is the person that prepares the technical specifications of the product based on the requirements of the client. This will include the platforms, cases, and all other necessary information for the fitness app developer so that they can start working on the solutions.
As an app development company, the design team shall take 2 months (approx.) for creating an outstanding design for the app, in both the UI & UX parts. Also, for creating your workout app design, the cost will depend on the requirements – you shall need standard features, but you can also add some custom micro-interactions.
Being a fitness app development company, it’s crucial to test and fix bugs. This takes up a major chunk of development time. Apart from checking the code for bugs, QA engineers will test the overall user experience of the project and whether the features work as they are expected.
Fitness app development is indeed a challenging task. However, now you know what the factors are to keep in mind while developing the app. being a fitness app development company, we recommend starting such a project by creating a fitness app MVP. This will help you in saving more money and test out the idea without spending a lot of effort and resources.